jump to search


Sustainability is crucial to securing the future of our company and for creating shared value for our consumers and stakeholders.

As a major international business in a controversial sector, we have long been aware of our responsibilities and our ability to address issues on a global scale.

In our long history of focusing on sustainability and corporate responsibility, we have made a significant progress, while we have also embedded more effective sustainability practices into our day-to-day business. These have included strengthening our approach to human rights, advancing sustainable agricultural practices among our farmers, developing industry-wide security systems for our supply chain that help prevent tobacco trafficking, and achieving a 45% reduction in CO2e emissions from the baseline.

We still have a long way to go, and as much as our business has changed, so has the world around us – from evolving consumer demands and emerging opportunities in a new generation of products, to increasing expectations of the role of business in society.